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About Us
Core Values
Corporate Objectives
Corporate Social Responsibility
Human Capital Policy
Core Values

In order to realize our mission of "becoming a local conglomerate worthy of note within the economic firmament of the Nation by 2015", we have adopted a set of time-tested values that guide daily operations for the group and its subsidiaries. These value include:

We are diligent to realize our vision to lead the industry and set standards in each line of our business. We are ready to take on challenges and develop our capabilities to create more value for our customers.

We strive for excellence in every aspect of our business. We deploy top notch technologies that enable us to make the best use of our expertise. We don't only aim to meet quality standards; we also endeavor to surpass them. We firmly believe that our excellence is enhanced by the dedication and commitment of our people.

We enjoy a multicultural environment. Our ethos spins around a core of mutual respect, trust and honesty that boosts teamwork among all employees of the Group.

We view professionalism as our endurance factor in this dynamic business world. We believe that professional attitudes and behaviors create a superior value for all our stakeholders and society at larger.

We endeavor to do the right thing in the right way. Our business decisions and actions are in the frame of ethics, moral values as well as legal requirements.

We must work cohesively with our colleagues across the group and with our customers and partners around the world, building strong relationships based on tolerance, understanding and mutual cooperation.

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